Real artists ship

The more you ship, the easier it gets.

Letting go the first few times is hard.

Will the public like what I produce?

Will they find fault?

Have I done enough?

Will it sell?

All those questions and worries hold us back.

But I tell you, ship a dozen different products a dozen times and the next time, the 14th time, the 20th, the 40th time, it just keeps getting easier.

Then you stop caring about whether people will care about your work.

You will start caring about your work instead.

Am I risque enough?

Is this different enough that I will alienate people?

Have I innovated enough that people will hate the new version?